Abbie  Griffin
  • Royal L. Garff Presidential Chair in Marketing, Marketing Department, Department of Marketing
  • Presidential Professor, Marketing Department
  • Associate of Dean of Business Innovation, School Of Medicine-Operations

Current Courses

Fall 2020

  • MKTG 4020-001
    Marketing Management
    Location: CRCC 115 (CRCC 115)
  • MKTG 4020-002
    Marketing Management
    Location: SFEBB 170 (SFEBB 170)

Professional Organizations

  • Product Development and Management Association. 01/2013 - 12/31/2018. Position : Vice President of Publications.
  • PDMA Foundation. 01/2010 - present. Position : Director.
  • European Institute for Advanced Studies in Management: International Product Development and Management Conference. 01/2006 - present. Position : Vice Chairman, Organizing Committee.
  • Institute for the Study of Business Markets. 06/2004 - present. Position : Fellow.
  • Product Development & Management Association. 01/01/1990 - present. Position : Member.
  • American Marketing Association. 06/1986 - present. Position : Member.

Teaching Interest

Marketing to Organizations
Marketing Principles

Current Students

  • Salil Khetani, Doctor of Philosophy (Ph.D.), Project Type: Dissertation. Role: Member.

Former Students

  • Ronny Reinhardt, Doctor of Philosophy (Ph.D.), Project Type: Dissertation. Role: Member.
  • Ming Jin, Doctor of Philosophy (Ph.D.), Project Type: Dissertation. Role: Member.
  • Katrin Eling, Doctor of Philosophy (Ph.D.), Project Type: Dissertation. Role: Chair. Institution: Technical University of Eindhoven.
  • Elena Pellizzoni, Doctor of Philosophy (Ph.D.), Project Type: Dissertation. Role: Member.
  • Nga Ho Dac, Doctor of Physical Therapy (D.P.T), Project Type: Dissertation. Role: Member.
  • Linda Kester, Doctor of Philosophy (Ph.D.), Project Type: Dissertation. Role: Chair. Institution: Delft Technical University.
  • Holly Burgon, Doctor of Philosophy (Ph.D.), Project Type: Dissertation. Role: Member.
  • Erik Veldhuizen, Doctor of Philosophy (Ph.D.), Project Type: Dissertation. Role: Chair.
  • Gary Schirr, Doctor of Philosophy (Ph.D.), Project Type: Dissertation. Role: Member.