JAMES KEVIN BISCHOFF portrait
  • Faculty Advisor, Parry D. Sorensen Public Relations Society, Communication
  • Adjunct Associate Professor, Communication
(801) 913-2653

Education

  • B.S. Mass Communication , Communication , University of Utah
  • M.B.A., Business, University of Oregon

Biography

Kevin Bischoff served as Senior Vice President, External Relations for Regence BlueCross BlueShield of Utah, the state's largest health insurance company.  He was with the company for 30 years and throughout his career was responsible for every aspect of corporate communication.  Kevin specialized in statewide advertising and public relations campaigns, corporate sponsorships, media relations, government relations and strategic planning.  Kevin helped develop "Absolute Communication," the student -run advertising and PR agency affiliated with the University of Utah Department of Communication.  The agency allows students to participate in real-world projects in order to graduate with an understanding of how the world of communication works. Kevin became a full-time Assistant Professor with the Department of Communication in July, 2012.